Balance — alicia barr
Women Call the Shots at Truckee Craft Ventures
Truckee Craft Ventures (TCV), the umbrella company to FiftyFifty Brewing Company, Old Trestle Distillery, and Drunken Monkey Sushi, exemplifies the power of female leadership. From President to Head Brewer, Distiller to General Manager, women call the shots at TCV’s sister companies. Alicia Barr, Co-Founder, Chief Experience Officer and President of Truckee Craft Ventures While Alicia's technical expertise previously lay in product design, structural analysis, and global supply chain management for Hewlett Packard, she now focuses on company culture, marketing, customer relations, and research and development, occasionally playing in the brewery herself. In addition to her work at Truckee Craft Ventures,...